Erwin BLUMENFELD / Advertising Mock-up for Bourjois New York Cosmetics 1944

Description: Advertising Mock-up for Bourjois New York Cosmetics Author: (BLUMENFELD, Erwin) Title: Advertising Mock-up for Bourjois New York Cosmetics Publication: [Circa 1944] Description: Unbound. A collection of mock-ups and one photographic proof for several Bourjois New York advertising campaigns with several based on photographs by legendary fashion photographer Erwin Blumenfeld. They measure 9½" x 12½" and 11" x 14" with three on artists boards and two on art paper. Each mock-up has tipped-on photos or drawings of perfume bottles and one with a photograph of a glamorous model. The lone proof consists of a photographic reproduction of a completed ad with a shot of Blumenfeld photographing a model with the finished shot featured below. All in remarkably fine condition with only one tipped-on element lacking.Blumenfeld was the highest paid photographer in the world and the cover artist for American *Vogue* during the 1940s and 1950s. His use of non-traditional coloring for this Bourjois advertising campaign was lauded in the October 1944 issue of *Popular Photography* which called his work a "symphony of color harmony." Two of the mock-ups here undoubtedly used his original photographs as the basis for their compositions, adding hand lettering and pasted on elements. A less avant-garde photograph, possibly also by Blumenfeld, is featured on a different mock-up and is artfully torn along the bottom edge. The final mock-up is an original drawing by an unknown artist that features a debonair gentleman walking toward a beautiful seated woman in a flowing dress with the same pasted on perfume bottles as the others ads. Also included are six proofs of Bourjois advertisements including one for a mock-up in this collection.A wonderful archive of 1940s advertising mock-ups based on work by a world premiere fashion photographer. Seller ID: 396904 Subject: Photography Between the Covers Between the Covers has been selling books for more than 30 years. Today we offer a wide ranging inventory, from Modern First Editions to General Used Books to Rare Archival Collections. We are active members of the Antiquarian Booksellers' Association of America (ABAA) and the International League of Antiquarian Booksellers (ILAB). Terms All orders ship within two business days. Standard mail is USPS Media Mail. Expedited and international shipping are also available. We offer combined shipping on multiple orders. All books are guaranteed to be as described or they may be returned within 30 days of receipt for a full refund. This listing was created by Bibliopolis.

Price: 7500 USD

Location: Gloucester City, New Jersey

End Time: 2025-01-27T02:31:29.000Z

Shipping Cost: 5 USD